49 Comments
Setting Up the ZoomInfo Google Analytics Integration
*Updated with new GA4 screenshots.* ZoomInfo is a great tool for B2B marketers. We’ve previously discussed why we love ZoomInfo as an ...
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26 Comments
ZoomInfo Workflows: 5 Tips for Optimizing the B2B Sales Process with Automation in 2026
ZoomInfo is an indispensable tool for any B2B business as part of the outbound sales process. It allows you to obtain ...
67 Comments
The Top 3 ZoomInfo Mistakes New Users Make 2026
ZoomInfo is one of the best sales intelligence and prospecting databases available on the market. G2 describes ZoomInfo as “a comprehensive sales ...
53 Comments
ZoomInfo vs. LinkedIn Sales Navigator 2026: Which Intelligence Tool Is Right for You?
ZoomInfo and LinkedIn Sales Navigator are both powerful tools for business-to-business (B2B) sales, boasting features that increase sales, productivity, and operational ...
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Is ZoomInfo Right for Our Company? RFDM’s 2026 ZoomInfo Sales OS Evaluation Guide for B2B Sales Organizations
ZoomInfo Sales OS is one of the most widely recognized sales intelligence platforms, offering access to millions of company and contact ...
6 Comments
Business Automation for Medical Device Manufacturers: Building Your Sales and Marketing Software Stack
What types of sales and marketing software should medical device and equipment manufacturers be considering as part of their Go to ...
4 Comments
Account-Based Marketing with ZoomInfo: How to Get the Most of Your ZoomInfo Subscription Through Integrations with Google Analytics & HubSpot CRM
To more effectively market their products and increase lead conversion rates, business-to-business (B2B) marketing teams are increasingly turning to account-based marketing ...